Brand Content: Bloodline Athletica
Cmapaign shoot for activewear ecommerce brand Bloodline Athletica
Because it’s in your blood, Bloodline Athletica is a premium athleticwear and athleisure apparel brand that specializes in aesthetically directed clothing with truly functional design.
Their clothing is designed for performance, comfort, and fitness using only the best luxury fabrics and unique trims.
When they decided to launch their new Type B line of clothing, they fell in love with Tenerife’s untamed, volcanic, and rough terrain.
We shared preliminary moodboards and location boards after an initial zoom call, and we presented them with a one-day shoot schedule to capture around 15 looks across two different locations.
They sent the clothing over with their models Alberto and Gabriella two weeks later, and we worked together to create their on-location lifestyle brand content.
Check them out at Bloodline.com
The models:
