Sewing Fiesta

Sewing Fiesta

Shooting their range of handmade linen menswear

Introduction

Sewing Fiesta, a boutique Lithuanian linen brand, produces a range of high quality handmade linen wear and the men’s collection is perfect for travelers and those residing in warmer climates, the brand resonates with those who appreciate quality and sustainability. Sewing Fiesta needed new imagery of their collection for use on their website and sales platforms.

Understanding the Brand & Concept Development

In our early communications, we built up an understanding of the brand and importantly the people behind the brand and produced detailed shoot plan along with a timeline for deliverables, ensuring a swift turnaround of two weeks or less for the final images. Through discussions, both over the phone and in-person, we provided location choices which had a natural colour palette to complements Sewing Fiesta’s new range. We developed a detailed shot list that included close-ups of the linen’s texture, lifestyle shots, and specific clothing pairings. This preparation helped create a trust with the brand and enure on the day of the shoot everything went as smoothly as possible to create a cohesive set of images appealing directly to the brand’s target market.

Location and Atmosphere

The chosen locale was a quaint harbour town in Tenerife, This single location provided diverse backdrops, from rocky shores to tiny streets, all of which accentuated the linen’s natural texture and experience of the traveler.

Post-Production

In post-production, our focus was on maintaining the authenticity of the images. We performed subtle edits, such as background removal and color correction, to ensure the photographs remained true to the shoot’s natural aesthetic. Special attention was given to preserving the linen’s texture, ensuring that the fabric’s quality and detail were evident, with minimal wrinkle removal to retain the fabric’s natural look.

For brands looking to capture not just their products, but their story, my approach combines planning with spontaneous creativity, ensuring that every shot is not only seen but felt.

If you’re seeking a photographer who understands how to blend product quality with natural aesthetics and can deliver high-quality images swiftly, let’s connect. Together, we can create visual content and stories that resonate deeply with your audience.

SEWING FIESTA: https://www.etsy.com/shop/Linenfiesta

Team:

Photography and production: Andy Cannon

Assistant and BTS photography: Bettina Balaz

Model: Angelo Buccolieri

Angelo modeling for Sewing Fiesta

I hired Andy for a lifestyle and product launch shoot for an eyewear brand, and he exceeded expectations. He brought the creative brief to life with precision and delivered all assets promptly, even with a tight turnaround. Andy’s professionalism, attention to detail, and reliability made the entire process super easy. I highly recommend him and look forward to collaborating again in the future.

Matthew Avatar Matthew
June 9, 2025

It was a pleasure working with Andy on our photoshoot for our wedding photos in Tenerife. Andy is extremely thorough, and went above and beyond to help us capture beautiful moments to remember the day forever. Before even meeting, he took time to have several calls with us to help us decide on outfits, locations, poses, and many other logistical details. He also recommended someone to help my wife with her make up and hair during the photoshoot. During the photoshoot, we spent sunrise to dusk driving to multiple scenic spots in Tenerife. We captured stunning shots in the desert, beach, a picturesque village, and in Teide. His editing skills are also top notch. We were very pleased with the results once he sent us the final versions of the photos. During the whole process, we felt reassured that Andy would do a great job. He is clearly passionate about photography and wants his clients to be happy. He is also great to chat with; we had a lot of fun spending the day with him.

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Diego Oliveira Sánchez Avatar Diego Oliveira Sánchez
March 30, 2025

Andy is a very talented photographer, cordial, professional and the shooting I did with him was simply an amazing experience. I love the pictures he took (he was also very fast at delivering them, in less than a week I received 55 edited pictures) and I am already planning to book another shooting with him :) Highly recommended!

Roberto De Gironimo Avatar Roberto De Gironimo
September 19, 2024

We recently collaborated with Andy Cannon Photographer for our latest SEWING FIESTA linen menswear collection, and we couldn't be more pleased with the outcome. Not only was the result exceptional, but the process management was equally impressive—clean, clear, and delivered promptly as promised. We look forward to continuing our partnership with Andy Cannon Photographer in the future.

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Rita Griguolaitė Avatar Rita Griguolaitė
May 9, 2024